Combs makes triumphant return to music with the announcement of LOVE RECORDS and his partnership with Motown. He also hosted and Executive Produced the Billboard Music Awards and received the prestigious BET Lifetime Achievement Award. 


Combs covers Vanity Fair for a career retrospective introducing The Love Era. He would also partner with Endeavor to launch The Excellence Program and announce his new digital marketplace Empower Global.


Combs launches Our Fair Share during the COVID-19 pandemic to give entrepreneurs access to funding and critical resources. He would officially change his middle name to LOVE. 


Combs celebrates his 50th birthday with an opulent star-studded “DIDDY 50” party in partnership with Vanity Fair.


“The Four” makes its primetime network television premiere with Combs as a judge. He would also pledge $1 million to open a Capital Prep Charter School in the Bronx. Combs also appears on multiple magazine covers including GQ and Vanity Fair.


Forbes names Combs one of the “100 Best Business Minds of the Century” and he produces the award-winning film “Can’t Stop Won’t Stop: A Bad Boy Story.” Combs would also attend the MET Gala where he would famously lay down on the steps. 


Combs reunited artists and producers from his legendary Bad Boy label for the Bad Boy Family Reunion Tour. He also founded Capital Prep Charter School in Harlem. 


Combs delivers a memorable commencement address at his alma mater Howard University’s graduation ceremony. He also released the anticipated mixtape “MMM.”


The inaugural REVOLT Music Conference is held in Miami, created and inspired by the late Andre Harrell. 


Combs makes history with the launch of REVOLT Media & TV, while also founding Combs Wine & Spirits and partnering with Mark Wahlberg to launch Aquahydrate. 


CIROC wins consecutive Innovation awards from Diageo Global Marketing, with Combs making the Forbes list of “Wealthiest Hip Hop Artists.” His film ‘Undefeated’ wins Academy Award and is nominated for a Broadcast Film Critics Association Award. 


CIROC wins prestigious Innovation awards from Market Watch and Diageo Global Marketing, in addition to Combs receiving the Robie Award from the Jackie Robinson Foundation. 


Sean John strikes exclusivity deal with Macy’s to become the brand’s largest distributor of apparel and merchandise. Combs also forms super group Diddy Dirty Money to release the collaboration album “Last Train To Paris.” Combs would notably appear in ‘Get Him to the Greek’, ‘Entourage’, ‘I’m Still Here’, and ‘Nicki Minaj: My Time Now.”


Combs’ “I Am King” cologne wins the FiFi Award for Fragrance of the Year. He would also serve as Executive Producer of multiple films and TV shows including Making The Band, Notorious, Starmaker, and Daddy’s Girls. Combs also won an NAACP Award for Outstanding Actor. 


Combs wins TIME Award for being “One of the Most Influential Businessmen in the World”. He is also inducted into the Hollywood Walk of Fame and wins the ACE Award for “Fashion Influencer of the Year”.


Sean John’s ‘Unforgivable’ fragrance wins the FiFi Award for Fragrance of the Year, leading to the launch of ‘Unforgivable’ for Women. Combs also strikes landmark deal with global spirits leader Diageo, becoming a partner in CIROC Ultra Premium Vodka.


Sean John launches ‘Unforgivable’ cologne. Combs also releases his acclaimed album “Press Play” featuring hit singles “Come to Me” and “Tell Me.”


Combs hosts the MTV Video Music Awards and changes his name from P. Diddy to Diddy. 


Combs wins a Grammy Award for Best Rap Performance and makes history by becoming the first Black designer to win the prestigious CFDA Menswear Designer of the Year award. He would also perform at the Super Bowl Halftime Show and sign a multi-million dollar deal with Estée Lauder for Sean John Fragrances. 


Combs runs the NY Marathon, raising $2 million for New York Public Schools and the Children’s Hope Foundation. Bad Boy would ink a worldwide distribution deal with Universal, following with the release of “Let’s Get It” and “Shake Ya Tailfeather,” winning a Soul Train Music Award.


Combs hosts both the American Music Awards and the MTV European Music Awards. He also had another breakout year in music, releasing his hit “I Need A Girl” parts one and two.


Combs founded the Blue Flame Agency and Sean John produces the first nationally televised runway show on E! Style during New York Fashion Week. He would then change his name from Puff Daddy to P. Diddy.


Combs wins another ASCAP Songwriter of the Year Award and received his first nomination for CFDA Menswear Designer of the Year for Sean John. 


Combs covered Forbes magazine with Jerry Seinfeld after being ranked No. 16 on their list of “Most Powerful People in Entertainment”. He also launched Daddy’s House recording studio, later releasing the album “Forever.”


Combs wins the Grammy Award for Best Rap Album and Best Rap Performance by a Duo or Group. Combs also founded Sean John, his clothing company that introduced Hip Hop to high-fashion. 


Following the tragic death of his best friend and artist The Notorious B.I.G., Combs releases his seminal album “No Way Out.” The album won a Grammy Award for Best Rap Album, along with winning multiple MTV, Billboard and ASCAP awards. 


Combs transitions from producer to solo artist, changing his name from Puffy to Puff Daddy and winning ASCAP Songwriter of the Year.


Billboard names Bad Boy the No. 1 rap label, with the music company winning multiple Billboard and ASCAP Awards. 


Combs releases the first single from Bad Boy Entertainment with Craig Mack’s “Flava In Ya Ear.”


After being fired from Uptown Records by Andre Harrell, Combs founded Bad Boy Entertainment through a historic joint-venture with Arista Records. 


Combs became Vice President at Uptown Records, where he would unite a talented group of songwriters and producers to form The Hitmen. 


Combs releases his first project for Uptown Records with Father MC, before later releasing notable projects with Heavy D, Guy, Jodeci, and Mary J. Blige to birth the Hip Hop Soul genre. 


Combs attends Howard University where he would notably promote parties and forge relationships with longtime friends and Bad Boy team members like Harve Pierre, Ron Gillyard, Mark Pitts, and Derrick Angeletti. 

He would land an internship with Uptown Records under the leadership and guidance of his longtime mentor Andre Harrell, who later promoted Combs to Director of A&R.